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The Buzzfeed Inc. application (app) is displayed on an Apple Inc. iPhone 5s in this arranged photograph in Washington, D.C., U.S., on Monday, Aug. 11, 2014. BuzzFeed Inc. raised $50 million on a bet its mix of everything from animal lists to serious news is more valuable than the coverage produced by established media like the Washington Post and Los Angeles Times. Photographer: Andrew Harrer/Bloomberg via Getty Images

The Buzzfeed Inc. application (app) is displayed on an Apple Inc. iPhone 5s in this arranged photograph in Washington, D.C., U.S., on Monday, Aug. 11, 2014. BuzzFeed Inc. raised $50 million on a bet its mix of everything from animal lists to serious news is more valuable than the coverage produced by established media like the Washington Post and Los Angeles Times. Photographer: Andrew Harrer/Bloomberg via Getty Images

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PASADENA, CA - JANUARY 12: Chief Brand Officer at Group Nine Media, Suzanne Kolb introduces 'Dodo Heroes' during the Animal Planet portion of the Discovery Communications Winter TCA Event 2018 at the Langham Hotel on January 12, 2018 in Pasadena, California. (Photo by Amanda Edwards/Getty Images for Discovery )

PASADENA, CA - JANUARY 12:  Chief Brand Officer at Group Nine Media, Suzanne Kolb introduces 'Dodo Heroes' during the Animal Planet portion of the Discovery Communications Winter TCA Event 2018 at the Langham Hotel on January 12, 2018 in Pasadena, California.  (Photo by Amanda Edwards/Getty Images for Discovery )

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NEW YORK, NY - NOVEMBER 29: Ben Lerer, founding CEO of Group Nine Media, speaks onstage at IGNITION: Future of Media at Time Warner Center on November 29, 2017 in New York City. (Photo by Roy Rochlin/Getty Images)

NEW YORK, NY - NOVEMBER 29:  Ben Lerer, founding CEO of Group Nine Media, speaks onstage at IGNITION: Future of Media at Time Warner Center on November 29, 2017 in New York City.  (Photo by Roy Rochlin/Getty Images)

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AUSTIN, TX - MARCH 13: Ben Lerer, co-founder and CEO of Thrillist Media Group, speaks onstage during 'Back To The Future Of Media' during the 2015 SXSW Music, Film + Interactive Festival at Austin Convention Center on March 13, 2015 in Austin, Texas. (Photo by Steve Rogers Photography/Getty Images for SXSW)

AUSTIN, TX - MARCH 13:  Ben Lerer, co-founder and CEO of Thrillist Media Group, speaks onstage during 'Back To The Future Of Media' during the 2015 SXSW Music, Film + Interactive Festival at Austin Convention Center on March 13, 2015 in Austin, Texas.  (Photo by Steve Rogers Photography/Getty Images for SXSW)

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WEST HOLLYWOOD, CA - SEPTEMBER 14: A view of the atmosphere at The Buzzies, BuzzFeed's Pre-Emmy party produced by Pen&Public, at HYDE Sunset: Kitchen + Cocktails on September 14, 2016 in West Hollywood, California. (Photo by Lester Cohen/Getty Images for BuzzFeed )

WEST HOLLYWOOD, CA - SEPTEMBER 14:  A view of the atmosphere at The Buzzies, BuzzFeed's Pre-Emmy party produced by Pen&Public, at HYDE Sunset: Kitchen + Cocktails on September 14, 2016 in West Hollywood, California.  (Photo by Lester Cohen/Getty Images for BuzzFeed )