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NEWCASTLE, AUSTRALIA - JULY 11: In this photo illustration the Twitter website is displayed on a mobile phone at a NRL match on July 11, 2009 in Newcastle, Australia. The micro-blogging phenomenon sees users post text 'tweets' of upto 140 characters in response to the question 'What are you doing?'. (Photo by Cameron Spencer/Getty Images)

NEWCASTLE, AUSTRALIA - JULY 11:  In this photo illustration the Twitter website is displayed on a mobile phone at a NRL match on July 11, 2009 in Newcastle, Australia. The micro-blogging phenomenon sees users post text 'tweets' of upto 140 characters in response to the question 'What are you doing?'.  (Photo by Cameron Spencer/Getty Images)