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An illuminated red logo sits in the window of a Hennes & Mauritz AB (H&M) fashion store in Stockholm, Sweden, on Wednesday, June 28, 2017. Cost-control is the new watchword at Hennes & Mauritz AB as the European fashion giant seeks to compensate for slowing sales growth, rising inventories and dwindling profitability. Photographer: Mikael Sjoberg/Bloomberg via Getty Images

An illuminated red logo sits in the window of a Hennes & Mauritz AB (H&M) fashion store in Stockholm, Sweden, on Wednesday, June 28, 2017. Cost-control is the new watchword at Hennes & Mauritz AB as the European fashion giant seeks to compensate for slowing sales growth, rising inventories and dwindling profitability. Photographer: Mikael Sjoberg/Bloomberg via Getty Images