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Daniel Ek, CEO of Swedish music streaming service Spotify, gestures as he makes a speech at a press conference in Tokyo on September 29, 2016. Spotify kicked off its services in Japan on September 29. / AFP / TORU YAMANAKA (Photo credit should read TORU YAMANAKA/AFP/Getty Images)

Daniel Ek, CEO of Swedish music streaming service Spotify, gestures as he makes a speech at a press conference in Tokyo on September 29, 2016. 
Spotify kicked off its services in Japan on September 29. / AFP / TORU YAMANAKA        (Photo credit should read TORU YAMANAKA/AFP/Getty Images)