GENEVA - FEBRUARY 28:  Luca di Montezemolo, President of Ferrari poses with the new Ferrari 599 GTB Fiorano as it iis unveiled as a world premiere presentation at the 76th Geneva International Motor Show on February 28, 2006 in Geneva, Switzerland. The show features World and European premieres of cars, and will be open to the public from March 2nd to the 12th.  (Photo by Scott Barbour/Getty Images)