A representative displays her Ford Motor Co, social media feed for a photograph during the 2016 New York International Auto Show (NYIAS) in New York, U.S., on Tuesday, March 29, 2016. Tweets, posts and snaps help auto shows reach millions of consumers beyond those that go to the annual events to sit in cars and dream about what could go in their driveways. Photographer: Michael Nagle/Bloomberg via Getty Images