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ATLANTA, UNITED STATES: St. Louis Rams head coach Dick Vermeil (C) stands with his team holding the 1999 Staples NFL Coach of the Year award giving to Vermeil before media day 25 January, 2000 at the Georgia Dome the site of Super Bowl XXXIV in Atlanta. The Rams will take on the Tennessee Titans in the Super Bowl on 30 January, 2000. (ELECTRONIC IMAGE) AFP PHOTO/JEFF HAYNES (Photo credit should read JEFF HAYNES/AFP via Getty Images)

ATLANTA, UNITED STATES:  St. Louis Rams head coach Dick Vermeil (C) stands with his team holding the 1999 Staples NFL Coach of the Year award giving to Vermeil before media day 25 January, 2000 at the Georgia Dome the site of Super Bowl XXXIV in Atlanta. The Rams will take on the Tennessee Titans in the Super Bowl on 30 January, 2000. (ELECTRONIC IMAGE)  AFP PHOTO/JEFF HAYNES (Photo credit should read JEFF HAYNES/AFP via Getty Images)