NEW YORK, NY - FEBRUARY 08: Recording Artist and Creative Director of Bionic Yarn Pharrell Williams speaks at the event to announce "RAW for the Oceans", a long-term collaboration between Bionic Yarn and G-Star turning ocean plastic into Denim, at American Museum of Natural History on February 8, 2014 in New York City. (Photo by Michael N. Todaro/Getty Images for G-Star)
