Cutting Through The Spin - Bremner, Blunkett, Fox and Kennedy talk #GE2015 seminar - Advertising Week Europe [Getty Images]

LONDON, ENGLAND - MARCH 25: Liam Fox speaks at the Cutting Through The Spin - Bremner, Blunkett, Fox and Kennedy talk #GE2015 seminar during Advertising Week Europe on March 25, 2015 in London, England. (Photo by Stuart C. Wilson/Getty Images for Advertising Week)

Getty Images Entertainment Stuart C. Wilson