The Buzzfeed Inc. application (app) is displayed on an Apple Inc. iPhone 5s in this arranged photograph in Washington, D.C., U.S., on Monday, Aug. 11, 2014. BuzzFeed Inc. raised $50 million on a bet its mix of everything from animal lists to serious news is more valuable than the coverage produced by established media like the Washington Post and Los Angeles Times. Photographer: Andrew Harrer/Bloomberg via Getty Images