Allen & Co. Media And Technology Conference [Getty Images]

Nick Woodman, founder and chief executive officer of GoPro Inc., smiles as he arrives at the Sun Valley Lodge ahead of the Allen & Co. Media and Technology Conference in Sun Valley, Idaho, U.S., on Tuesday, July 8, 2014. Billionaires, chief executive officers, and leaders from the technology, media, and finance industries will gather this week at the Idaho mountain resort conference hosted by investment banking firm Allen & Co. Photographer: Daniel Acker/Bloomberg via Getty Images

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