BURBANK, CA - AUGUST 28:  The NBC peacock logo is seen on the NBC studios building August 28, 2003 in Burbank, California. Paris-based Vivendi is in the final stages of a long and drawn-out auction of its U.S.-based media assets, collectively known as Vivendi Universal Entertainment, or VUE. NBC is an auction favorite.  (Photo by David McNew/Getty Images)