LOS ANGELES, CA - JUNE 4: A demonstration of the ocean-based 'Assassin's Creed 3' game is shown to the audience at the Sony press conference on the eve of the Electronic Entertainment Expo (E3) on June 4, 2012 in Los Angeles, California. E3 is the most important yearly trade show the $78.5 billion videogame industry. (Photo by David McNew/Getty Images)
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