NEW YORK, NY - JUNE 16: (L-R) Senior writer at WIRED Jessi Hempel, Founder & CEO at Joyus.com Sukhinder Singh Cassidy, President + Managing Partner, BBG Ventures Susan Lyne, and Co-Founder / CEO, MINDBODY Inc. Rick Stollmeyer participate in a panel discussion during the 2016 Wired Business Conference on June 16, 2016 in New York City. (Photo by Brian Ach/Getty Images for Wired)
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Getty Images Entertainment Brian Ach