MONTREAL, QC - JUNE 09: Heineken announces global partnership with Formula One Management. F1 supremo Bernie Ecclestone, centre, joins Gianluca Di Tondo, Senior Director Global Heineken Brand and Heineken ambassadors (left to right) Scott Quinnell, Sir Jackie Stewart, Stephanie Sigman, Carles Puyol and David Coulthard during previews to the Canadian Formula One Grand Prix at Circuit Gilles Villeneuve on June 9, 2016 in Montreal, Canada.  (Photo by Mark Thompson/Getty Images)