LONDON, ENGLAND - MARCH 03:  Research assistant Katarina Begus, prepares a 'Geodesic Sensor Net' for an electroencephalogram (EEG) experiment at the 'Birkbeck Babylab' Centre for Brain and Cognitive Development, on March 3, 2014 in London, England. Researchers at the Babylab, which is part of Birkbeck, University of London, study brain and cognitive development in infants from birth through childhood. The scientists use various experiments, often based on simple games, and test the babies' physical or cognitive responses with sensors including: eye-tracking, brain activation and motion capture.  (Photo by Oli Scarff/Getty Images)