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PARIS, FRANCE - OCTOBER: Bibendum Michelin men in front of the Paris Auto Show at the Grand Palais (Great Palace) in October 1929 in Paris, France. (Photo by Gamma-Keystone via Getty Images)

PARIS, FRANCE - OCTOBER: Bibendum Michelin men in front of the Paris Auto Show at the Grand Palais (Great Palace) in October 1929 in Paris, France. (Photo by Gamma-Keystone via Getty Images)