LAS VEGAS, NV - JANUARY 06: The 2015 Audi S3 on display at the 2014 AUDI CES Keynote presentation at The Chelsea at The Cosmopolitan of Las Vegas on January 6, 2014 in Las Vegas, Nevada. (Photo by Gabe Ginsberg/Getty Images for Audi)
LAS VEGAS, NV - JANUARY 06: The 2015 Audi S3 on display at the 2014 AUDI CES Keynote presentation at The Chelsea at The Cosmopolitan of Las Vegas on January 6, 2014 in Las Vegas, Nevada. (Photo by Gabe Ginsberg/Getty Images for Audi)