Attendees stand in front of the logo for Blizzard Entertainment Inc., a unit of Activision Blizzard Inc., as they watch a trailer for the company's Diablo III video game during the E3 Electronic Entertainment Expo in Los Angeles, California, U.S., on Wednesday, June 12, 2013. E3, a trade show for computer and video games, draws professionals to experience the future of interactive entertainment as well as to see new technologies and never-before-seen products. Photographer: Patrick T. Fallon/Bloomberg via Getty Images
Getty Images

Bloomberg Bloomberg